Saturday 30 January 2010

The importance of Fonts

FONTS/FONTS/FONTS/FONTS/FONTS/FONTS/FONTS

The importance of Fonts in movies

There are 2 types of fonts:
  1. SERIF fonts- such as Times and courier, serif fonts are traditional and more formal than sans serif fonts. it also has the extra little detail at the end of each stroke of every letter
  2. SANS SERIF fonts- such as arial and comic Sans, these fonts are more informal and "fun" and modern. They don't have the extra detail on their letters.
This is a great example of how movies uses fonts to create an image of their movie. Twilight's font represent the magical and mysterious nature of the movie. It also gives out out a modern gothic style which reflects the mood of the movie. The use of Serif font reflects the old tradition of vampires, but the way it is edited reflects the younger generation.

The movie "The Host" is a monster thriller genre, so the font they used reflect the theme of the movie. It uses a slanted sans serif font which is in bold and capital letters to show the appearance of the monster. It is also modern and edgy to give the movie an edgy mood.

I think by looking at the use of fonts in movies, it makes me think about what type of fonts I would use for my movie to fit into the mood and also reflects the story line. I also think that font can be a great way to advertise as shown through Twilight's fonts, a lot of people recognise the font, or even Harry Potter's fonts.

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